The advertisement will be played during the State of Origin match tonight, and 3AW Mornings host Tom Elliott thinks it's "very, very effective".

<p>The advertisement will be played during the State of Origin match tonight, and 3AW Mornings host Tom Elliott thinks it's "very, very effective".</p>

Listen to the best bits of 3AW Mornings & exclusive interviews here - and don't forget to tune in live between 8.30am and midday. [http://www.3aw.com.au/](http://www.3aw.com.au/)

<p>Listen to the best bits of 3AW Mornings &amp; exclusive interviews here - and don't forget to tune in live between 8.30am and midday. [http://www.3aw.com.au/](http://www.3aw.com.au/)</p>