The site of Melbourne’s iconic Skipping Girl sign will be transformed in a bid to encourage kids off social media and increase their movement. The sign’s neon lights will be turned off on Monday and replaced by a new figure of a girl scrolling on her phone. The unprecedented move, part of a Dairy Farmers campaign, comes as new YouGov research showed teenagers aged between 13 and 17 were spending about three hours a day glued to their screens rather than exercising. What other monuments in Melbourne need a makeover?

The site of Melbourne&rsquo;s iconic Skipping Girl sign will be transformed in a bid to encourage kids off social media and increase their movement. The sign&rsquo;s neon lights will be turned off on Monday and replaced by a new figure of a girl scrolling on her phone. The unprecedented move, part of a Dairy Farmers campaign, comes as new YouGov research showed teenagers aged between 13 and 17 were spending about three hours a day glued to their screens rather than exercising. What other monuments in Melbourne need a makeover?

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Listen to 3AW Afternoons with Tony Moclair from midday to 3pm for a show that's live, local and as Melbourne as a hook turn.
3AW Afternoons covers the stories everyone is talking about, breaking news as it unfolds, entertainment, television, food and more!