Did you know that the average human attention span is just 8.25 seconds? (Shorter than a goldfish). That is a 25% drop between 2000 and 2015. We are a hyper-distracted lot. 
At the office, we check our email inbox 11 times an hour.
We pick up our phone more than 1,500 times weekly, once every 5.5 mins.
The average time we watch an internet video is 2.7 minutes.

But OTT consumption is spiralling; we consume 38 hours of content every month (equal to a work week). The market is booming; the platforms are losing money - all 10,000.

The reason for this is consumer nirvana. Too much choice, too much control and no lock-in, to name just a few. Did you get your daily recommendation of the "not to miss shows" on an OTT platform? Did you watch it or get overwhelmed by all the recommendations and spend that hour you had kept for watching just surfing on all the platforms? Well, the sticky bum syndrome of cinema does not hold you in place for OTT

In this episode, we chat with Keertan Adyanthaya, ex-Disney, ex-Fox, ex-Star, ex-MTV, and X-Man (just kidding 😎) to get to the bottom of all this.

Do listen to this episode. Record or write in with your feedback.

Did you know that the average human attention span is just 8.25 seconds? (Shorter than a goldfish). That is a 25% drop between 2000 and 2015. We are a hyper-distracted lot. 
<ol>
<li>At the office, we check our email inbox 11 times an hour.</li>
<li>We pick up our phone more than 1,500 times weekly, once every 5.5 mins.</li>
<li>The average time we watch an internet video is 2.7 minutes.</li>
</ol>
But OTT consumption is spiralling; we consume 38 hours of content every month (equal to a work week). The market is booming; the platforms are losing money - all 10,000.
The reason for this is consumer nirvana. Too much choice, too much control and no lock-in, to name just a few. Did you get your daily recommendation of the "not to miss shows" on an OTT platform? Did you watch it or get overwhelmed by all the recommendations and spend that hour you had kept for watching just surfing on all the platforms? Well, the sticky bum syndrome of cinema does not hold you in place for OTT
In this episode, we chat with Keertan Adyanthaya, ex-Disney, ex-Fox, ex-Star, ex-MTV, and X-Man (just kidding 😎) to get to the bottom of all this.
Do listen to this episode. <a href="https://audiowallah.com/3tb-ask-us">Record</a> or <a>write</a> in with your feedback.

First Things First - Do cast your vote in favour of 3 Techies Banter for HT Smartcast x Mint Awards

Vote for us HERE (Podcast Category - Science & Technology)

"3 Techies Banter #3TB" is a podcast by the "Creators of unblox." It's a series in which we delve into Tech, Finance, and Economics, making it simple and surprising as we share its immense potential to influence all our futures. Join our Banter every week to discover fun and interesting insights.

Also,  Record YourQuestions / Feedback Here

DM us your responses on Insta

Or email us at 3techiesbanter@gmail.com

We look forward to hearing from you.

First Things First - Do cast your vote in favour of 3 Techies Banter for HT Smartcast x Mint Awards
<a href="https://survey.zohopublic.in/zs/fgBG1i">Vote for us HERE</a> (Podcast Category - Science &amp; Technology)
"3 Techies Banter #3TB" is a podcast by the "Creators of unblox." It's a series in which we delve into Tech, Finance, and Economics, making it simple and surprising as we share its immense potential to influence all our futures. Join our Banter every week to discover fun and interesting insights.
Also,  <a href="https://audiowallah.com/3tb-ask-us">Record YourQuestions / Feedback Here</a>
DM us your responses on <a href="https://instagram.com/3techiesbanter?igshid=MzRlODBiNWFlZA==">Insta</a>
Or email us at <a href="mailto:3techiesbanter@gmail.com">3techiesbanter@gmail.com</a>
We look forward to hearing from you.

3 Techies Banter #3TB

First Things First - Do cast your vote in favour of 3 Techies Banter for HT Smartcast x Mint Awards
<a href="https://survey.zohopublic.in/zs/fgBG1i">Vote for us HERE</a> (Podcast Category - Science &amp; Technology)
"3 Techies Banter #3TB" is a podcast by the "Creators of unblox." It's a series in which we delve into Tech, Finance, and Economics, making it simple and surprising as we share its immense potential to influence all our futures. Join our Banter every week to discover fun and interesting insights.
Also,  <a href="https://audiowallah.com/3tb-ask-us">Record YourQuestions / Feedback Here</a>
DM us your responses on <a href="https://instagram.com/3techiesbanter?igshid=MzRlODBiNWFlZA==">Insta</a>
Or email us at <a href="mailto:3techiesbanter@gmail.com">3techiesbanter@gmail.com</a>
We look forward to hearing from you.

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