St. Louis has fully flipped the switch on football again, and the St. Louis Battlehawks are right at the center of it. Guest Steve Overbey breaks down how this turned into more than just a team, it’s become a full-on city movement. You’ve got 30,000+ fans showing up for spring games, real noise in the stands, and a fanbase that’s treating this like it never left. A big part of it is that pent-up energy after the NFL’s exit, but it’s also the local connection and how quickly the city made the Battlehawks “theirs.”

Zooming out, the United Football League is quietly building something that actually feels sustainable. Between national TV deals, strong ownership backing, and a clear lane as a development ground for players and coaches, it’s not just surviving the spring football space—it’s owning it. And St. Louis is basically the proof of concept right now: big crowds, real stakes, and a product that’s starting to feel like it belongs.

St. Louis has fully flipped the switch on football again, and the St. Louis Battlehawks are right at the center of it. Guest Steve Overbey breaks down how this turned into more than just a team, it&rsquo;s become a full-on city movement. You&rsquo;ve got 30,000+ fans showing up for spring games, real noise in the stands, and a fanbase that&rsquo;s treating this like it never left. A big part of it is that pent-up energy after the NFL&rsquo;s exit, but it&rsquo;s also the local connection and how quickly the city made the Battlehawks &ldquo;theirs.&rdquo;
Zooming out, the United Football League is quietly building something that actually feels sustainable. Between national TV deals, strong ownership backing, and a clear lane as a development ground for players and coaches, it&rsquo;s not just surviving the spring football space&mdash;it&rsquo;s owning it. And St. Louis is basically the proof of concept right now: big crowds, real stakes, and a product that&rsquo;s starting to feel like it belongs.

Stay in the Game with 102.1 The Won – Springfield’s Sports Hub

Welcome to the official 102.1 The Won — your all-access pass to local sports, expert picks, live betting odds, and real-time updates for the Springfield, MO area.

-Local Coverage, Local Voice — In-depth coverage of Springfield-area teams and sports stories you care about.
-Live Sports Odds & Boards — View real-time odds for NFL, NBA, MLB, NHL, and more.
-Pro Picks & Betting Insights — Daily expert picks and analysis to help you level up your game.
-On-Air Shows & Podcasts — Stream live shows like VSiN Primetime, Keys to the Kingdom, and more.
-Alerts & News — Get notified on big games, breaking scores.

Stay in the Game with 102.1 The Won &ndash; Springfield&rsquo;s Sports Hub
Welcome to the official 102.1 The Won &mdash; your all-access pass to local sports, expert picks, live betting odds, and real-time updates for the Springfield, MO area.
-Local Coverage, Local Voice &mdash; In-depth coverage of Springfield-area teams and sports stories you care about. -Live Sports Odds &amp; Boards &mdash; View real-time odds for NFL, NBA, MLB, NHL, and more. -Pro Picks &amp; Betting Insights &mdash; Daily expert picks and analysis to help you level up your game. -On-Air Shows &amp; Podcasts &mdash; Stream live shows like VSiN Primetime, Keys to the Kingdom, and more. -Alerts &amp; News &mdash; Get notified on big games, breaking scores.