BE SPECIFIC - EPISODE 4: Media partnerships? How the hell do they work? My good friend Finn McKenty who is head of marketing at URM Academy and runs the great YouTube channel called PunkRockMBA dives deep with me on this. He speaks specifically about his work with Alternative Press while he was at a company called Creative Live and worked with their award show. We get super nerdy but I hope you enjoy! 
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BE SPECIFIC - EPISODE 4: Media partnerships? How the hell do they work? My good friend Finn McKenty who is head of marketing at URM Academy and runs the great YouTube channel called PunkRockMBA dives deep with me on this. He speaks specifically about his work with Alternative Press while he was at a company called Creative Live and worked with their award show. We get super nerdy but I hope you enjoy! 
Dive into YouTube Music and their new app, it’s the BEST place to stream all of your favorite music and discovering your new favorite bands.
Start trading stocks now with Robinhood! Get a free stock when you sign up today!
Use our Amazon Affiliate Code to support the show! Learn more about your ad-choices at <a href="https://www.iheartpodcastnetwork.com">https://www.iheartpodcastnetwork.com</a>

Host Ray Harkins dives deep with creators of independent culture from musicians, artists and other interesting people to find out what inspires them, how they came to be and many other unexpected places.

100 Words Or Less: The Podcast

BE SPECIFIC - EPISODE 4:  Media partnerships? How the hell do they work? My good friend Finn McKenty who is head of marketing at URM Academy and runs the great YouTube channel called PunkRockMBA dives deep with me on this. He speaks specifically about h...

BE SPECIFIC: Episode 4 - Finn McKenty on Media Sponsorships and how they work

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/dbe2db2a-9c0c-41db-9323-ae39006980ec/transcript

Anytime I get a guest that is connected to punk/hardcore/indie rock, but isn't immediately obvious that they are involved is my sweet spot. You know Fred Armisen, he's been on Saturday Night Live, a creator/actor on Portlandia and frankly, so much more but were you aware of his deep roots within punk/hardcore/indie rock? It's absolutely there and we get into it plus, I am able to pick his brain about the iconic "Crisis Of Conformity" sketch on SNL as well as his band Trenchmouth. It's my pleasure to bring this discussion to you and get to know Fred that much better. 

Listen to the Official Outbreak Podcast here (executive produced by yours truly) 

Weekly Recommendation Playlist

Theme Song by Tapestry Gold

Subscribe to the podcast on YouTube

Rockabilia sells you officially licensed Merch from ALL your favorite bands (and your Dad's favorite band, your siblings etc...). Use the promo code 100WORDSORLESS for 10% off your order.

Evil Greed is a highly curated merchandise provider from Berlin, Germany with fast, worldwide shipping and features stores from bands like Power Trip, Deafheaven, Nails, Russian Circles and so much more.

Anytime I get a guest that is connected to punk/hardcore/indie rock, but isn't immediately obvious that they are involved is my sweet spot. You know Fred Armisen, he's been on Saturday Night Live, a creator/actor on Portlandia and frankly, so much more but were you aware of his deep roots within punk/hardcore/indie rock? It's absolutely there and we get into it plus, I am able to pick his brain about the iconic <a href="https://www.youtube.com/watch?v=nd-_UwzSSvQ">"Crisis Of Conformity"</a> sketch on SNL as well as his band <a href="https://open.spotify.com/artist/5Ke2mp8AF4RGN2IGduwY6x?si=VRUT5eggRBa9s8no_616yQ">Trenchmouth</a>. It's my pleasure to bring this discussion to you and get to know Fred that much better. 
<a href="https://link.chtbl.com/outbreakfest">Listen to the Official Outbreak Podcast here (executive produced by yours truly) </a>
<a href="https://open.spotify.com/playlist/11xMpD6cIu08GmE3PWpypA?si=83094abaefe04105">Weekly Recommendation Playlist</a>
<a href="https://instagram.com/tapestrygoldmusic?igshid=YmMyMTA2M2Y=">Theme Song by Tapestry Gold</a>
<a href="https://www.youtube.com/channel/UC_akI_b6HY7yrc2Zc1ciBvw">Subscribe to the podcast on YouTube</a>
<a href="https://rockabilia.com/">Rockabilia sells you officially licensed Merch from ALL your favorite bands (and your Dad's favorite band, your siblings etc...). Use the promo code 100WORDSORLESS for 10% off your order.</a> 
<a href="https://evilgreed.net/">Evil Greed is a highly curated merchandise provider from Berlin, Germany with fast, worldwide shipping and features stores from bands like Power Trip, Deafheaven, Nails, Russian Circles and so much more.</a>

Fred Armisen, comedian & Trenchmouth

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/c2e5d168-4236-4be8-9b45-b17e0173f995/transcript

"SYSTEMS OVERLOADED, FEAR ENVELOPS ME" 

You know his tone, you know his music, now get to know the man behind all of that in the form of Aaron Melnick. He played guitar for Integrity during their formative years, started In Cold Blood and has just dropped a mind-blowing solo record entitled Nuclae. He's a very thoughtful and soft spoken guy so we peel back some of the layers and get to know his love for sci-fi, some early Integrity stories and the process of writing a solo record. Cleveland hardcore fans take notice. 

Listen to the Official Outbreak Podcast here (executive produced by yours truly) 

Weekly Recommendation Playlist

Theme Song by Tapestry Gold

Subscribe to the podcast on YouTube

Rockabilia sells you officially licensed Merch from ALL your favorite bands (and your Dad's favorite band, your siblings etc...). Use the promo code 100WORDSORLESS for 10% off your order.

Evil Greed is a highly curated merchandise provider from Berlin, Germany with fast, worldwide shipping and features stores from bands like Power Trip, Deafheaven, Nails, Russian Circles and so much more.

"SYSTEMS OVERLOADED, FEAR ENVELOPS ME" 
You know his tone, you know his music, now get to know the man behind all of that in the form of Aaron Melnick. He played guitar for <a href="https://open.spotify.com/artist/3L3FDQpQskFnHiISPYHmBo?si=1EejEhVXQjCbsS0SW-2tVg">Integrity</a> during their formative years, started <a href="https://open.spotify.com/artist/4pjNYPcve3bB07eFXvtBHj?si=sg3oyuyjR2mDOIEmMFyJ1w">In Cold Blood</a> and has just dropped a mind-blowing solo record entitled <a href="https://open.spotify.com/artist/1arvTzDulFAikz83BOJaYt?si=Ok6_npqyS-CYrhqhBALeNg">Nuclae</a>. He's a very thoughtful and soft spoken guy so we peel back some of the layers and get to know his love for sci-fi, some early Integrity stories and the process of writing a solo record. Cleveland hardcore fans take notice. 
<a href="https://link.chtbl.com/outbreakfest">Listen to the Official Outbreak Podcast here (executive produced by yours truly) </a>
<a href="https://open.spotify.com/playlist/11xMpD6cIu08GmE3PWpypA?si=83094abaefe04105">Weekly Recommendation Playlist</a>
<a href="https://instagram.com/tapestrygoldmusic?igshid=YmMyMTA2M2Y=">Theme Song by Tapestry Gold</a>
<a href="https://www.youtube.com/channel/UC_akI_b6HY7yrc2Zc1ciBvw">Subscribe to the podcast on YouTube</a>
<a href="https://rockabilia.com/">Rockabilia sells you officially licensed Merch from ALL your favorite bands (and your Dad's favorite band, your siblings etc...). Use the promo code 100WORDSORLESS for 10% off your order.</a> 
<a href="https://evilgreed.net/">Evil Greed is a highly curated merchandise provider from Berlin, Germany with fast, worldwide shipping and features stores from bands like Power Trip, Deafheaven, Nails, Russian Circles and so much more.</a>

Aaron Melnick from Integrity and Nuclae

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/66b9f5ae-8bbf-4e70-8a63-b176003d3fc0/transcript

"CAN WE RETURN, TO THE GOLDEN AGE?"

One of my favorite bands from a specific era of time called the 2000's, we have Chris McLane from Stretch Arm Strong on the pod this week! I dig in deep to the bands unconventional location (South Carolina), their relationship with Uprising Records (who is also responsible for the Chicago hardcore band, Fall Out Boy) and how they burned themselves out by touring so relentlessly. The icing on this pod-cake as it were is the fact they just released their brand new EP on Iodine Recordings that smokes. Listen to the pod, then listen to the EP and enjoy! 

Listen to the Official Outbreak Podcast here (executive produced by yours truly) 

Weekly Recommendation Playlist

Theme Song by Tapestry Gold

Subscribe to the podcast on YouTube

Rockabilia sells you officially licensed Merch from ALL your favorite bands (and your Dad's favorite band, your siblings etc...). Use the promo code 100WORDSORLESS for 10% off your order.

Evil Greed is a highly curated merchandise provider from Berlin, Germany with fast, worldwide shipping and features stores from bands like Power Trip, Deafheaven, Nails, Russian Circles and so much more.

"CAN WE RETURN, TO THE GOLDEN AGE?"
One of my favorite bands from a specific era of time called the 2000's, we have Chris McLane from <a href="https://open.spotify.com/artist/4gUFNJiPHa3kbkoT7N0Nu8?si=yCVa79LtRTq-JmWQbW7QVw">Stretch Arm Strong</a> on the pod this week! I dig in deep to the bands unconventional location (South Carolina), their relationship with Uprising Records (who is also responsible for the Chicago hardcore band, Fall Out Boy) and how they burned themselves out by touring so relentlessly. The icing on this pod-cake as it were is the fact they just released their brand new EP on <a href="https://iodinerecords.com/pages/stretch-arm-strong-1">Iodine Recordings</a> that smokes. Listen to the pod, then listen to the EP and enjoy! 
<a href="https://link.chtbl.com/outbreakfest">Listen to the Official Outbreak Podcast here (executive produced by yours truly) </a>
<a href="https://open.spotify.com/playlist/11xMpD6cIu08GmE3PWpypA?si=83094abaefe04105">Weekly Recommendation Playlist</a>
<a href="https://instagram.com/tapestrygoldmusic?igshid=YmMyMTA2M2Y=">Theme Song by Tapestry Gold</a>
<a href="https://www.youtube.com/channel/UC_akI_b6HY7yrc2Zc1ciBvw">Subscribe to the podcast on YouTube</a>
<a href="https://rockabilia.com/">Rockabilia sells you officially licensed Merch from ALL your favorite bands (and your Dad's favorite band, your siblings etc...). Use the promo code 100WORDSORLESS for 10% off your order.</a> 
<a href="https://evilgreed.net/">Evil Greed is a highly curated merchandise provider from Berlin, Germany with fast, worldwide shipping and features stores from bands like Power Trip, Deafheaven, Nails, Russian Circles and so much more.</a>

Chris McLane from Stretch Arm Strong

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/e0a419d2-bf98-481a-8f95-b170017ae74f/transcript

BE SPECIFIC: Episode 4 - Finn McKenty on Media Sponsorships and how they work

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