The Top 16 Youth-Owned Brands Awards celebrated its third annual ceremony this past weekend in Sandton, South Africa. This event honoured the outstanding achievements of young African entrepreneurs who have significantly redefined their industries and shown excellence in brand building.

From a competitive pool of 76 nominees across Africa, The Hills Collection, co-founded by Kenyan sisters Cheptoo Chirchir and Chebet Chirchir, emerged as the top East Africa award winner. In an interview with our reporter Lebogang Mabange, Cheptoo Chirchir expressed immense joy over receiving this accolade..